A Study on Methods for Capturing and Treating Heterogeneity in PLS Path Models by Unit Segmentation: FIMIX-PLS, PLS TPM and RE
نویسندگان
چکیده
Christian M. Ringle University of Hamburg; School of Business, Economics and Social Sciences; Von-Melle-Park 5; 20146 Hamburg; Germany; e-mail: [email protected] Silvia Squillacciotti Electricité de France; Research & Development; 1 Avenue du Général de Gaulle; 92141 Clamart; France; e-mail: [email protected] Laura Trinchera University of Naples; Department of Mathematics and Statistics; Via Cintia 27; Complesso Monte Sant’Angelo; 80126 Naples; Italy; e-mail: [email protected]
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